Real time interaction with your customers can bring astonishing growth in user engagement for your brand.
There are many businesses that are using live streaming video as an innovative strategy to reach customers and have real time talk with them.
This increases your business’s credibility in the industry as having a conversation with customers is not something every brand do.
Those who are doing it strategically, are witnessing the significant participation’s of their customers in generating revenues.
There are many ways to connect with your customers via live streaming videos. Some of the effective ways that brought results are listed below:
Conduct live training
There are many people who depend on the internet when they have to learn something they are passionate about. It is more than obvious that your customers relate to the things you do, services you provide or products you make. Conducting live streaming training for them shows how concern you are about your customers when it comes to grow and learn.
Host interviews
You can host interviews with your customers to increase engagement. When you do show interest in your customer’s feedbacks or opinions, the customers tend to trust your brand as compared to those who brag about themselves and their services all the time. These live interviews can be used as a tool to collect testimonials and improve marketing strategy accordingly.
Share live events
Sharing a live event with your customers shows the human side of your company. Broadcasting an event and letting your customers be a part of it leaves a wonderful impression. You can ask your viewers questions increase their participation in the event. One of the best things you can do with sharing live event is announcing your new products and services in an impressive manner.
Every day, there are new trends in digital marketing and live video streaming is just one of them. This trend is still new and it is about to stay in the game for a good time. In order to excel in marketing, connecting with customers on a personal level is very important.